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If evidence is about the past, can it guide the future? Join us to discuss.
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If strategy is about the future... can we trust the past?


Hello Fellow Strategist,


“Strategy is about the future. All evidence is about the past. Therefore, strategy cannot be evidence-based.”


I see variations of this statement surprisingly frequently.


But is it statement true? Or is it a dangerous myth that needs debunking?


If we can’t use evidence to build strategy, what can we use? Vision? Gut feel? Industry wisdom?


This Thursday, join fellow strategists, consultants, and executives at #stratChat as we dive into this provocative question. Expect a lively, thoughtful debate—and the chance to contribute your own perspective and experience.


Whether you're an evidence evangelist or a strategic visionary, your voice belongs in this conversation.


👉 Reserve your spot now:
https://www.stratnavapp.com/stratchat/signup


📅 When? Thursday at 14h00 UK time
📍 Where? Online via Zoom

👉 When the time comes: click https://www.stratnavapp.com/StratChat/ZoomLink 🚀


See you there!


Happy Strategising,
Chris

Founder of StratNavApp.com


P.S. #StratChat is free and open to anyone with an interest in business strategy development and execution. Invite your colleagues and join the discussion! 

👉 Sign up here: https://www.stratnavapp.com/stratchat/signup 🚀


P.P.S. To make sure you keep getting these emails, please add chris@stratnavapp.com to your address book.


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Don't forget: #StratChat is a community initiative:

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Talking about business strategy is great. Doing it is even better. StratNavApp.com is the collaborative online platform for business strategy development and execution. It's packed full of tools and guidance to help you get the job done. There are free and paid plans. So why not try it out right now?

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